Eyeshadow Application and Color Selection
Eyeshadow: How to Select the Right Color and How to Apply
The first beauty rule for this versatile, face altering cosmetic is to stay away from eyeshadow colors with shades of pink, red or auburn, as these do not flatter most skin types and most facial structures (meaning these shades tend to close the eyes off, or make them look smaller).
These types of color tones also tend to bring out the red, more bloodshot look in your eyes, and also can make them appear smaller than they really are, which I don’t think is what any of us are aiming for!
Whether you wear browns, blues, greys or purples, make sure you have a nice pale nude or an off white or pure white, slightly “shimmery” shade for the tops of your eyelids, near where the brow bone sticks out a little.
Apply eyeshadow with a small, preferably fine or natural hair cosmetic brush (remember our discussion from a few days ago about makeup brushes, don’t go to cheap with this important accessory - you will be sorry).
Brushes work much better than the small sponge applicators that usually come with most cosmetic cases which hold eyeshadow. Some of the new shimmery eye creams and squeeze tube liquid matte eyeshadows are also great for longer lasting color on your eyes, as well as a side benefit of being crease resistant - just be careful not to load up too much or it will look creased.
Always apply eyeshadow a little more heavily right on the area where your eye creases between the upper and lower lid. This will help to add more depth and dimension to your eyes, and make them appear larger and more “smoldering” - the main draw behind any woman’s face. Then, add the paler color to the top - but not all the way up to the brow bone - for added depth and a perception of greater size and wideness.

























